Understand your stakeholders
Map your ecosystem
Talk to your customers
Diagnose your challenges
Discover an Anchoring Insight
Clarify your Principles
Shape your Objectives
Identify a range of opportunities
Get feedback from customers and stakeholders
Prioritise ideas by value, cost and constraints
Craft a compelling story of change
Bring your story to life for stakeholders
Win endorsement for your next step
Every Deep Dive begins with a no-holds barred diagnosis of the challenges you face. No strategy can succeed in isolation, so we start by understanding your customers, stakeholders, competitors and operating environment.
A precise, ambitious and endorsed diagnosis of your challenge gives you a mandate to push forward with confidence.
Knowing where you want to go is our next step. We work with you and your team to craft a point of view.
We start with what we call an Anchoring Insight, a core idea that aligns your team around a centre of gravity. Next, we define Principles, or shared beliefs, that will guide your team through inevitable trade-offs.
Finally, we help you create strategic Objectives, clear definitions of the outcomes you aim to achieve, that will ensure your next steps take you in the right direction.
With clear Objectives in mind, we help you define a broad range of opportunities and possibilities to achieve the change you envision.
Through feedback from customers, stakeholders and experts, we'll help you identify the most promising starting points, and understand the challenges you'll face to achieve them.
Methodically assessing which opportunities to pursue now, next or never lets you start your journey with the superpower of focus.
No change happens in isolation and we make sure you have the resources you need to bring your team and stakeholders on the journey with you.
From an evidence based strategic story for the rational thinkers, to an immersive experience for the dreamers, we help you win the hearts and minds you'll need for your plan to succeed.
Build a solid foundation and compelling vision for change
Get a realistic perspective of the context and constraints you'll need to work through
Create the resources you'll need to bring everyone with you
Clear, agreed diagnosis of the challenge you're facing
Comprehensive map of the opportunities you could pursue, with a prioritised view of your next step
Compelling, immersive materials to sell your strategy