Discover the unexpected and create the products and services your customers, employees and stakeholders need and want.

1. Rocket-fuel for creativity
  • Discover new opportunities

  • Get feedback on something specific

  • Learn more about a topic or audience

2. Broad toolkit of approaches
  • Mix of approaches to suit your challenge

  • Scale to quantitative as you need

  • Integrate research and design

3. Experienced, inventive researchers
  • Deep experience in finance, tech, health and government

  • Scale from fast feedback to in-depth analysis

  • Reach consumers, professionals and hard to reach audiences

4. Quality insight, every time
  • Start with an Estimate

  • Get as involved as you want in the fieldwork

  • Embed the outcomes with your teams

Rocket-fuel for creativity

1. Rocket-fuel for creativity

Inspire and guide your team's problem-solving and decision-making.

Sharp insight and collaborative action helps teams build confidence and move quickly.

Broad toolkit of approaches

2. Broad toolkit of approaches

We have deep experience across a wide range of approaches and specialise in using research as part of a learning culture.

Experienced, inventive researchers

3. Experienced, inventive researchers

Highly experienced researchers and a rich library of inventive methods ensure you are inspired and challenged.

Quality insight, every time

4. Quality insight, every time

Every part of our process is designed to support collaboration. Focus on the work, not making it work.

Make insight your super power


Ground your decisions through feedback


Develop fit-for-purpose models, maps and frameworks


Frame your challenge by understanding your ecosystem

What you get
  • A research report

  • Insight playback workshop

Make insight your super power

Make insight your super power

Strategy, product and design teams create more successful products and services when they deeply understand stakeholders and context. Path makes it quick and simple to bring high quality insight to your product and service innovation.

Create a Research Plan

Use our free tool to quickly assess your research goals, explore your options and build a plan.


+61 (0) 422 634 520

hello [at]

81-83 Campbell St, Surry Hills, NSW 2010

ABN 64 653 180 824

Acknowledgment of Country

We acknowledge the Gamaragal and Gadigal people of the Eora Nation, the traditional owners of the land on which we live and work, and pay our respects to the Elders both past, present and emerging.

Acknowledgment of Crisis

We acknowledge the context of crisis in our time. Recognising that our actions today have consequences beyond our species and generation, we acknowledge our responsibility to include these considerations in our lives and work.